September’s 45 Best Style and Beauty Launches Perfectly Bridge Summer and Fall

As I write this, I am sitting by an outdoor pool. It’s warm outside, Zara Larsson is blasting on the speaker, and my flip flops are on. If I didn’t look at a calendar or spot the Halloween candy gracing the aisles of my local grocery store last night, I would’ve woken up this morning thinking we were still in the thick of summer.

Which is fine... because up until a minute ago we were. A September day does eventually mark the official beginning of Fall, but it was still summertime until the Autumn equinox rolled around. That means way over half the month was dedicated to the pursuit of sunshine. And that’s not for nothing.

Though there’s certainly some fall coziness in the mix, September 2026’s best beauty and style launches aren’t letting the season fade too fast. Keep scrolling to discover 45 of our picks, from sunny pajama sets to sweet (but not too sweet!) new fragrances.

El Morocco Perfumery “Gala”

El Morocco Perfumery’s next phase is here, and it’s perfect. After launching earlier this year with their metal cigarette discovery case (the design was inspired by the vintage cases that once lived at the El Morocco supper club in NYC), they’ve made full-size offerings of their fragrances in handmade ceramic bottles inspired by vintage match strikers.

Emi Jay Dream Crème in Toasted Sugar

Emi Jay’s ultra-hydrating hair mask is ready to cozy up with you this fall. For the first time ever, the cult-favorite formula is available in the brand’s gourmand Toasted Sugar scent. (And yes, they also released the cutest clips to celebrate the release.)

Damson Madder x Clarks Originals Wallabee Lace Up Shoe

For Damson Madder’s first foray into the world of footwear, they joined forces with a seasoned expert: Clarks. The capsule features two shoe styles that are based on Clarks’ signature silhouettes and come complete with a Damson design twist, like these darling red lace up Wallabees.

Vize Skin Cloudwear Daily SPF 30

Earlier this summer, a lab sample of this mineral-based hybrid SPF entered my rotation and became a daily staple. Super soft and lightweight (the brand actually recommends applying it in layers to get the right amount of coverage, which is no problem with this formula) Vize’s initial offering provides a subtle glow and broad-spectrum protection for all skin types, sensitive included.

Oh, and don’t let me forget—the brand was founded by Ju Rhyu, co-founder of another little brand called Hero Cosmetics. Vize was always going to be great, and they went through two rounds of independent SPF testing to prove it right off the bat.

The Róse by Sami Miró The Coco Long Sleeve Top

Designer Sami Miró’s new brand, The Róse, launched exclusively at Pacsun earlier this month. Operating with the tagline “made to be kept,” the “detail driven” collection includes fabrics like 100% cotton denim and cotton-rich rib knits, jersey, and fleece.

“I built my first company to prove that ethics belong in the foundation of a business, not the footnotes. For a decade, I’ve tried to show that conscious decision-making and commercial success can go hand in hand. But that ambition was out of reach for many of the women who inspired it,” Miró shared in a press release. “With The Róse, I’m bringing the values and design language I’ve developed throughout my career to a new generation of women.”

Free People Cloud Nine Ruffle Band Jacket

One good thing about the days getting shorter: it’s almost Bitchy Little Jacket season. Or Whimsigoth jacket season, if that’s more your style? Free People has it all.

Reale Actives Go Calm Serum

Azelaic acid is my very favorite ingredient for busting redness, and—unsurprisingly—Alix Earle seems to understand its magic, too. Reale Actives’ first release since the brand’s launch earlier this year is a 10% azelaic acid serum “for skin that looks calmer, clearer, and more confidently unbothered.”

Groovy Girls Poppy Doll

Is this a beauty/style launch? Yes, actually. Both. I know I’m not the only one who was raised on the power of Groovy Girls, and their comeback is providing a lot of style and beauty inspiration. Look at that blue streak in Poppy’s hair. Her “schooltime-chic” outfit! Moodboard and simple reconnect-with-your-inner-child’s-signature-style inspiration abounds.

Christophe Robin Perfecting Radiance Oil

If the bright pink dropper bottle cap didn’t already sell you, what’s inside the bottle certainly will. Christophe Robin’s new Perfecting Radiance Oil is a luxurious, multi-use dry hair oil made to nourish, protect (it has you covered up to 230°C/446°F), and enhance your hair’s natural shine without weighing any strands down.

Comfort Zone Luminant Revital-Eye Stick

Comfort Zone, the skincare sister of the always fabulous hair care brand Davines, just came out with Luminant Revital-Eye Stick, a cooling, dark circle-fighting, and radiance-boosting eye contour treatment with a melting balm texture and delicate pearlescent finish. What else could you want after a poor night of sleep or afternoon traveling?

TWP x Commbi The Pony Clog

There’s nothing like a good clog this time of year, and TWP and Commbi might’ve just created the best clog. Their new Pony Clog comes in two hair-on-hide upper shades—a deep green or a soft, pretty “blonde”—paired with a buttery Napa leather.

“The best pieces in a wardrobe are the ones you reach for every day,” Jillian Schwartz, Style Director at TWP, shared in a press release. “Partnering with Commbi allowed us to create a shoe that aligns with our philosophy of ease, comfort and sophistication.” 

Drybar Buttercup Pro Dryer

It’s a tall order to continue innovating when you already have a smash hit on your hands, but Drybar was brave enough to keep it going. Thirteen years after their original Buttercup hair dryer launched, the Buttercup PRO is here complete with smarter technology, a faster performance, and brand-new, innovative features designed to keep your hair happy and healthy.

Cozyland x Stoney Clover Lane Ellie PJ Set

Once upon a time, the coziest company met the cutiest company and everyone was happy. Cozyland and Stoney Clover Lane’s new collaboration combines the former’s signature pima cotton sleepwear with the latter’s colorful, collectible energy, resulting in the sweetest PJ sets—and some matching cosmetic carrying cases, naturally.

Prada Beauty Touch Soft Blur Blush in Wisteria Lilac

Wisteria girl autumn, anyone? I was in love with Prada Beauty’s Wisteria lineup as soon as it came out, and then I saw Zendaya wearing a full-face look and was completely sold. They’re offering the perfect cool-lilac shade in blush and pH-balanced lip balm.

Saratoga x Public School SS27 Archival Tee and Cassette

Listen: It’s totally fine if you haven’t previously thought about how gorgeous a shade of blue Saratoga Springs bottles are. What matters is you’re thinking it now, just in time to discover the brand’s capsule collection with Public School. All proceeds support the next generation of creatives at The High School of Fashion Industries, and there’s even a leather lanyard bottle holder included in the lineup.

EBY Pop Lucy Bra

EBY’s new Let Her Eat Cake campaign goes full Marie Antoinette—the Sofia Coppola version, though—with super fun color combos and a surprisingly supportive silhouette via their wire-free Lucy Bra. As the brand explains, it “feels like a treat and looks like one too.”

YSL Beauty Brewed Reflections Couture Face Palette

There are still a few months left to enter the contest, but I think the “best shade name of the year” award for 2026 might be going to YSL Beauty’s “Flirty Barista.” The pretty-in-pink matte blush shade is included in this six-pan blush and blushlighter palette which arrives in an espresso-toned couture clutch.

Beecee Well-Rounded Bar

Well-rounded skincare is the best skincare. Like this creamy cleansing bar! Which isn’t soap, it’s skincare. Perfect for cleaning your face and body or prepping you for a shave, this sensitive skin-friendly bar utilizes a gentle, plant-derived cleansing agent that lathers up creamy and rinses right off with none of that gross too-squeaky feeling.

Guerlain L’Heure Bleue Eau de Parfum with Iris & Vanilla

What does the blue hour smell like? Iris and vanilla, it appears. Created by Guerlain Director of Perfume Creation Delphine Jelk, this lovely new perfume (it’s the brand’s first feminine-focused fragrance release in a decade!) is inspired by Jacques Guerlain’s L’Heure Bleue fragrance from 1912.

“As a woman, I wanted to express femininity accurately, as I see it: A blend of tenderness and strength. Authenticity and poetry. A femininity that seizes every opportunity,” shared Jelk in a press release. “We wanted to emphasize the extremely rare know-how that Guerlain possesses: the ability to develop its own raw materials by reinventing the tincture based on iris, an iconic flower for the house.”

Burberry Beyond Wear Setting and Refining Powder

New Burberry tone-correcting powders are here! These setting and refining compacts promise a 24-hour mattifying, blurring finish and arrive in three gorgeous new shade combos: Lavender Rose (for fair to light skin tones), Mint Cloud (for light to medium skin tones), and Amber Peach (for medium to deep skin tones).

Salt & Stone x Sky High Farm Goods Fig & Violet Candle

Described as “creamy, green, and warm,” Salt & Stone’s collab with Sky High Farm Goods features a magical black fig scent and the cutest illustration by artist Joana Avillez. A portion of proceeds are being donated to Sky High Farm, the Hudson Valley nonprofit dedicated to creating greater equity in our food system and—if you’re lucky enough to live in Los Angeles—the brands have also come together on a fig and sea salt smoothie.

Ruti Ruti RutiReady System

Clip-in extensions: Brilliant and so helpful for anyone who can’t commit to a more serious installation style. Clip in extensions with built-in layers: all of the above, and so much more?! Ruti Ruti is a new luxury extension brand by celebrity stylist Alex Brown that offers a professionally tailored look upon first application. You can get a four-weft system or seven-weft system in fifteen shade options.

Violette_FR Bisou Balm in Chocolat

I’ll give a brown lip a spin in summer, fall, spring, and winter. Especially one from Violette_FR! Everyone’s favorite softly smudging Bisou Balm is now available in Chocolat, a “cool cocoa brown inspired by the depth of artisanal chocolate, softened with a touch of cream.”

Elisa Johnson Jane in Gloss Black Ombré

Perfect summer-to-fall sunnies alert. Elisa Johnson’s new collection (which arrived alongside a gorgeous campaign starring Jasmine Tookes) features both modern and ‘90s inspired silhouettes in a number of pretty finishes. While I’m especially fond of this ombré pair, there’s something for everyone.

Sisley Revitalizing Fortifying Super Serum Advanced Formula

Way back in 2018, Hair Rituel by Sisley joined the world. With it came a star product, Revitalizing Fortifying Serum, and now—research and formulation perfection takes time!—an advanced, more-effective version with five new ingredients has entered the picture. The new serum promises visible results (think fuller, denser, and more revitalized hair with lots of body) from the first month of use.

Tronque Neck and Décolletage Elixir

Super velvety and nice to apply, this “elixir” was specially made to provide long-lasting moisture to the thin skin of your neck and décolletage—the areas where visible signs of aging love to make themselves known. It features a patented exosome-mimetic technology that helps your cells communicate. (They’re telling each other “let’s make this area glow!”)

Buttah London Sunny Pajama Set

Let my affinity for this ultra-sunny pajama set (it even features a sun on the chest) serve as more proof that it’s still summertime. Buttah London’s newest offering is made out of the softest 100% cotton pointelle. I’m loving it right now, and I also can’t wait to throw a cozy sweater on top and keep rocking it as the temperature drops.

Allies of Skin Peptint Tripeptide & Goji Cells Plumping Lip Treatment

Allies of Skin’s new Peptint is available in three shades built around three moods. And because we’re always in the mood for juicy lips, each of these offerings is formulated with a special biomimetic peptide to stimulate collagen synthesis and hyaluronic acid production in delicate lip tissue.

La Bonne Brosse N.02 The Body Brush Normal Skin Aubergine

La Bonne Brosse makes the best brushes, and now you can appreciate their handiwork outside of the haircare realm. The brand’s new Body Brush Collection features two handcrafted body brushes (No.2 is made with boar bristles and medical-grade silicone pins and No.1 is a gentler brush made with soft vegan and copper fibers for sensitive skin) that were designed to “transform body brushing into an elevated daily ritual.”

D.S. & Durga Ain’t That Sweet Eau de Parfum

Ain’t that sweet? I know so! D.S. & Durga’s latest offering is a “gourmand for people who don’t usually wear gourmands” inspired by founder David Seth Motz’s experience running around New York in the early 2000s. Top notes include myrrh, sweets, and Sri Lankan cinnamon. At its heart, you’ll find date, praline, and lily while condensed milk, bourbon vanilla, and nutmeg round out the base.

Frankies Bikinis The Frank 01 Denim Jean

A bikini brand making a really good jean? Leave it to Frankie, aka Francesca Aiello. The line’s denim comeback (this wash is darker and a little more versatile than the ones included in the Devon Lee Carlson collab) arrives alongside the Superlatives collection, which was inspired by “the best of vintage collegiate clothing.”

Peanuts x C.O. Bigelow The Salve Series

Okay, cute. C.O. Bigelow and The Peanuts’ adorable new collaboration includes this gift set, which features six of the brand’s beloved all-purpose salves (Rose, Lavender, Sakura Rose, Coco Vanilla, Apple, and Herbal Mint) in a limited-edition gift box that shows the Peanuts gang hanging out at the historic drugstore’s soda fountain.

Chloé Atelier des Fleurs Cedrus de Nuit

Have you heard of the Queen of the Night? She’s a white flower that blooms just once a year, in the dark. Definitely a hard flower to stop and smell... unless you’re lucky enough to get your hands on Chloé’s new fragrance. Created by perfumers Quentin Bisch and Louise Turner, Cedrus de Nuit reimagines the brand’s signature cedarwood scent through the lens of the rare bloom.

Ciele Lip & Protect SPF 60+

I’ll admit there have been many situations where I’ve sacrificed lip SPF for a great color. Now, these things can go hand in hand. Ciele’s new lipsticks feature the brand’s highest SPF rating to date (!) and arrive in seven modern shades. Find your favorite and keep that precious lip skin protected.

LV Rouge Satin Lipstick

Made to explore “the duality of the Louis Vuitton woman,” Nicolas Ghesquière and Dame Pat McGrath’s new lipsticks come in an elegant metal case (with the LV monogram, naturally) and promise luminous color for eight hours. They also feature a delicate fragrance by Louis Vuitton’s Master Perfumer Jacques Cavallier Belletrud with notes of mimosa, rose, and jasmine.

Bobbi Brown Lip Tint Liner

More late-summer sweetness comes courtesy of Bobbi Brown’s new Desert Dreamer Collection. Inspired by “the sun-soaked landscapes of Joshua Tree and Twentynine Palms,” it features a Molten Metal Shadow Stick, new shades of the Skin Enhancer Multi-Stick, and the brand’s first Lip Tint Liner with an easy-to-apply rounded pen tip applicator.

Campbell & Kramer Violetta Top In Sandstone Lace

Dubbed “Surrender,” Campbell & Kramer’s fall collection launched September 2 with an array of updated core pieces and new offerings like a lace duster and mesh skirt. With plenty of dark fabrics and flowy silhouettes, there’s an almost-supernatural energy to the whole lineup, but these pieces also look so at home on the beach. Hot witches (I’m talking to you, Nicole Kidman and Sandra Bullock in the original Practical Magic), come hither.

MAC Cosmetics Studio Radiance Skin Tint Stick

Inspired by skincare formulas and infused with serum for easy gliding, MAC’s new Studio Radiance Skin Tint Sticks were made to deliver sheer, buildable complexion coverage. To fall in love with these lightweight sticks even more, check out the launch’s We All Wear MAC” campaign. It features an impressive lineup of stars like Doja Cat, Olandria Carthen, and Katseye big sis Rhea Raj.

Ultra Violette Unblock SPF 50

Have you heard there’s a new SPF filter on the market? Bemotrizinol is officially FDA approved, and Ultra Violette is making it all their own. Designed for acne-prone, oily, and reactive skin types, this soft-matte, zinc-bemotrizinol sunscreen features an airy, whipped texture that’s “designed to gently blur pores while maintaining steady hydration.”

Parfums de Marly Dorval

Woody, spicy, and made to be revealed little by little, Parfums de Marly’s latest creation “pays tribute to the enigmatic personalities of the 18th-century masters of intrigue and unpredictability.” Following its bergamot opening, you’ll discover a heart of clary sage, cardamom, and cinnamon before guaiacwood “asserts its intensity” at the base.

Ballerina Farm Pumpkin Pie Protein

Okay... now that cardamom has entered the picture with that Marly release I’m getting a little more excited for fall. The newest flavor of Ballerina Farm’s protein powder will only seal the deal. Made with real pumpkin and a blend of organic cinnamon, ginger, and clove, this stuff was made to bring you the taste of freshly made pumpkin pie while making sure you hit your macros.

Cayla Gray Slumber the Scentline

Cayla Gray says to think of their new fragrance balms as “a crayon for your skin,” which I will do, happily. What a fun concept. Available in three fragrances—soft and calming Slumber, warm and comforting Cozy, and rich and sweet Velvet—Scentlines glide directly onto pulse points, letting you draw, trace, or write with your fragrance.

Saint Sirene The Best Friend Tee

We love a boyfriend tee and a girlfriend tee, and Saint Sirène’s newest launch has both. Now, how about a best friend tee? It’s the kind of shirt that your BFF offers you because they know it’ll look perfect on you. Or, with its classic, tailored fit and generous sleeve length that was designed for layering, the kind of shirt that’s your best friend in and of itself.

Flamingo Estate Croquembouche Candle

Earlier this summer, one of Flamingo Estate’s chicest friends (that’s high praise coming from this brand) got married and was gifted a bespoke pile of candles inspired by the French Croquembouche wedding cake. Now, the brand is giving everyone a chance to fall in love with the scent, which has notes of warm choux pastry, burnt caramel, lemon zest, whipped marshmallow, jasmine, vanilla musk, and cedarwood.

Lenox & Sixteenth The Prep Pads

When your skin is properly prepped, every step in your routine works even better. This new, super easy-to-use offering by Lenox & Sixteenth was made to “introduce a new standard in skin conditioning” with pack of two-sided pads that condition and awaken the complexion while supporting moisture balance and barrier health.

Cécred Temple Oud Hair Perfume

Rich, woody, and floral, Cécred’s Temple Oud fragrance is a star of both their Foundation and Styling collections. Now, you can enjoy it spritz by spritz, anytime and anywhere in super-long lasting hair perfume format.

Sofie Pavitt Jumbo Face Mandelic Clearing Serum

NYC’s resident Acne Whisperer, Sofie Pavitt, just released one of her prize offerings in a jumbo size. Made to speed up cell turnover without redness or peeling, this exfoliating serum is gentle enough for daily use and fabulous for all skin types.